Image marketing : using public perceptions to attain business objectives
Joe Marconi
| Year of publication: |
1996
|
|---|---|
| Authors: | Marconi, Joe |
| Publisher: |
Lincolnwood, Ill. : NTC Business Books |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVIII, 232 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-8442-3504-0 |
| Source: |
Persistent link: https://www.econbiz.de/10004312241