Impact of Packaging on Consumer Buying Behaviour : A Study on Cosmetic Products
Year of publication: |
2021
|
---|---|
Authors: | HARUN, MD ASHRAF |
Publisher: |
[S.l.] : SSRN |
Subject: | Konsumentenverhalten | Consumer behaviour | Kosmetik | Cosmetics | Verpackung | Packaging |
Extent: | 1 Online-Ressource (18 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Harun, M.A. and Moury, Z.F. 2019. Impact of Packaging on Consumer Buying Behaviour: A Study on Cosmetic Products. Journal of Business, XL(2), pp. 111-127 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments August 31, 2019 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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