Impact of service failure : the protective layer of customer relationships
Year of publication: |
2010
|
---|---|
Authors: | Sajtos, Laszlo ; Brodie, Roderick J. ; Whittome, James |
Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 13.2010, 2, p. 216-229
|
Subject: | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Firmenimage | Corporate reputation | Vertrauen | Confidence | Kundenwert | Customer value | Fluggesellschaft | Airline |
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