Impact of perceived risks and benefits of social networking sites on behavioral intention of users : mediating role of users' satisfaction
Mubbsher Munawar Khan, Kashif Imran, Bilal Mahmood and Hiba Saeed
| Year of publication: |
2019
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|---|---|
| Authors: | Khan, Mubbsher Munawar ; Imran, Kashif ; Mahmood, Bilal ; Saeed, Hiba |
| Published in: |
Pakistan economic and social review : incorporating the Punjab University economist ; bi-annual journal of the Department of Economics, University of the Punjab. - Lahore : [Verlag nicht ermittelbar], ISSN 1011-002X, ZDB-ID 860690-0. - Vol. 57.2019, 2, p. 241-258
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| Subject: | Behavioural intention | Perceived benefits | Perceived risks | Socialmedia application | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Risiko | Risk | Social Web | Social web | Risikopräferenz | Risk attitude | Innovationsakzeptanz | Innovation adoption | Online-Handel | Online retailing | Wahrnehmung | Perception | Verbrauchereinstellung | Consumer attitudes | Website |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013532025