Impacts of user-generated images in online reviews on customer engagement : a panel data analysis
Hengyun Li, Hongbo Liu, Hyejo Hailey Shin, Haipeng Ji
| Year of publication: |
2024
|
|---|---|
| Authors: | Li, Hengyun ; Liu, Hongbo ; Shin, Hyejo Hailey ; Ji, Haipeng |
| Subject: | Customer engagement | Customer-generated images | Machine learning | Online review | Panel data | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Online-Marketing | Internet marketing | Online-Handel | Online retailing | Social Web | Social web | Panel | Panel study | Künstliche Intelligenz | Artificial intelligence | Kundenintegration | Customer integration |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tourman.2023.104855 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014457727