Improving business process by predicting customer needs based on seasonal analysis : the role of big data in e-commerce
Year of publication: |
2020
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Authors: | Moorthi, K. ; Srihari, K. ; Karthik, S. |
Published in: |
International journal of business excellence : IJBEX. - Genève [u.a.] : Inderscience Enterprises, ISSN 1756-0055, ZDB-ID 2471986-9. - Vol. 20.2020, 4, p. 561-574
|
Subject: | big data analytics | seasonal analysis | textile | e-commerce | recommendations | Electronic Commerce | E-commerce | Big Data | Big data | Data Mining | Data mining | Prozessmanagement | Business process management | Saisonale Schwankungen | Seasonal variations | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing |
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