Impulsive hotel consumption intention in live streaming e-commerce settings : moderating role of impulsive consumption tendency using two-stage SEM
Year of publication: |
2023
|
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Authors: | Syed Shah Alam ; Masukujjaman, Mohammad ; Zafir Khan Mohamed Makhbul ; Mohd Helmi Ali ; Nor Asiah Omar ; Siddik, Abu Bakkar |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 115.2023, p. 1-13
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Subject: | Cognitive emotion theory | E-commerce | Impulsive consumption tendency | Impulsive hotel consumption | Live streaming | Konsumentenverhalten | Consumer behaviour | Hotellerie | Hotel industry | Emotion | Electronic Commerce | Privater Konsum | Private consumption | Online-Handel | Online retailing | Persönlichkeitspsychologie | Personality psychology | Kognition | Cognition |
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