Incentivizing CEOs to build customer- and employee-firm relations for higher customer satisfaction and firm value

Xueming Luo; Jan Wieseke; Christian Homburg

Year of publication:	2012
Authors:	Luo, Xueming ; Wieseke, Jan ; Homburg, Christian
Published in:	Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 40.2012, 6, p. 745-758
Subject:	Führungskräfte \| Managers \| Vergütungssystem \| Compensation system \| Leistungsanreiz \| Performance incentive \| Kundenzufriedenheit \| Customer satisfaction \| Arbeitszufriedenheit \| Job satisfaction \| Unternehmenswert \| Firm value

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