Industry talent branding : a collaborative and strategic approach to reducing hospitality's talent challenge
Ashokkumar Manoharan, Christina Scott-Young and Anthony McDonnell
| Year of publication: |
2023
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|---|---|
| Authors: | Manoharan, Ashokkumar ; Scott-Young, Christina ; McDonnell, Anthony |
| Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald, ISSN 1757-1049, ZDB-ID 2028752-5. - Vol. 35.2023, 8, p. 2793-2815
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| Subject: | Brand equity theory | Covid-19 | Employer branding | Hospitality | Industry talent branding | Signalling theory | Talent attraction | Markenführung | Brand management | Personalmarketing | HR marketing | Hochqualifizierte Arbeitskräfte | Highly skilled workers | Personalmanagement | Human Resource Management | Gastgewerbe | Hospitality industry | Krankenhaus | Hospital | Personalbeschaffung | Recruitment | Coronavirus | Markenimage | Brand image |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJCHM-07-2022-0882 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014314879