Inside out marketing : how to create an internal marketing strategy
Michael Dunmore
| Year of publication: |
2002
|
|---|---|
| Authors: | Dunmore, Michael |
| Publisher: |
London : Kogan Page |
| Subject: | Internes Marketing | Marketingstrategie |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 264 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Internet-Ausg. u.d.T.: Inside out marketing |
| ISBN: | 0-7494-3663-8 |
| Classification: | Marketing ; Personalwesen |
| Source: |
Persistent link: https://www.econbiz.de/10004752790