Insights into customer online reviews of service quality in hotels : evidence from Vietnam
Year of publication: |
2022
|
---|---|
Authors: | Ha Thu Nguyen ; Anh Thi Tu Le ; Nguyen Hoang ; Phong Thai Le |
Published in: |
International journal of productivity and quality management : IJPQM. - Olney, Bucks : Inderscience Enterprises, ISSN 1746-6482, ZDB-ID 2232968-7. - Vol. 36.2022, 2, p. 265-292
|
Subject: | customer online reviews | customer ratings | tourism service quality | hotel industry | tourism service | customer satisfaction | sustainable tourism development | Dienstleistungsqualität | Service quality | Hotellerie | Hotel industry | Kundenzufriedenheit | Customer satisfaction | Tourismuswirtschaft | Tourism industry | Vietnam | Viet Nam | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Ökotourismus | Ecotourism | Tourismus | Tourism |
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