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Measuring the shopper's attitude toward the point of sale display : scale development and validation
Horstmann, Felix, (2017)
Analysis of the promotion of cigarettes at the point of sale and its attractiveness to children
Pereira, Inês, (2014)
Restrictively framed promotions hurt retailers : the role of promotion induced reactance
Bhatt, Siddharth Harshkant, (2024)
Instant profit
Sugars, Bradley J., (2006)
Instant systems : [put your business on the fast trackt with... ; get more out of your business in less time and with less effort ; increase efficiency and save money ; stop running your business and start growing it]
Instant promotions