Integrating soft skill development with recruitment and retention strategies: the case of a small island state

Purpose The purpose of this paper is to analyze the challenges relating to the integration of soft skill development with recruitment and retention strategies in small and micro businesses of a small island state. Recruitment and retention play an important role in the development of such skills, which make an impact on the effectiveness of employees in today’s workforce and the adaptability of organizations in a competitive market. Design/methodology/approach This paper uses qualitative methodology, collecting data from 14 semi-structured interviews, and uses constant comparative analysis to derive findings. The process is facilitated by MAXQDA software. Findings Findings indicate that organizations are faced with challenges in recruiting candidates with both technical and soft skills. Once the right candidate is recruited, efforts are made to retain staff by enhancing soft skills and their development despite challenges encountered in the process by owner-managers and human resource consultants. Originality/value The paper’s originality lies in the intensive investigation of challenges relating to recruitment and retention of employees and of the development strategies used as part of the employee lifecycle. Further, this paper studies the small and micro businesses of a small island state, which are generally overlooked in the literature.