Internet shopping acceptance : examining the influence of intrinsic versus extrinsic motivations
Norazah Mohd Suki; T. Ramayah; Norbayah Mohd Suki
| Year of publication: |
2008
|
|---|---|
| Authors: | Mohd Suki, Norazah ; Ramayah T. ; Norbayah Mohd Suki |
| Published in: |
Direct marketing : an international journal. - Bradford : Emerald, ISSN 1750-5933, ZDB-ID 2374365-7. - Vol. 2.2008, 2, p. 97-110
|
| Subject: | Motivation | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption | Experiment |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003934496