Joint Product Improvement by Client and Customer Support Center : The Role of Gain-Share Contracts in Coordination
Year of publication: |
2011
|
---|---|
Authors: | Bhattacharya, Shantanu |
Other Persons: | Gupta, Alok (contributor) ; Hasija, Sameer (contributor) |
Publisher: |
[2011]: [S.l.] : SSRN |
Subject: | Beziehungsmarketing | Relationship marketing | Theorie | Theory | Kuppelproduktion | Joint production |
Extent: | 1 Online-Ressource (30 p) |
---|---|
Series: | INSEAD Working Paper ; No. 2011/111/TOM |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments October 26, 2011 erstellt |
Other identifiers: | 10.2139/ssrn.1949656 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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