Kundenservice 2.0 : Kundenverhalten und Serviceleistungen in der digitalen Transformation
Year of publication: |
[2015]
|
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Authors: | Rossmann, Alexander ; Tangemann, Michael |
Published in: |
Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet. - Berlin : Springer Vieweg, ISBN 3-662-43781-3. - 2015, p. 161-172
|
Subject: | Kundenservice | Customer service | Konsumentenverhalten | Consumer behaviour | Digitalisierung | Digitization |
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