Les leviers d'adoption des objets connectés : une différenciation par le type d'objet
Catherine Viot, Caroline Bayart, Charlote Lecuyer, Agnès Lancini
| Alternative title: | The main drivers of adoption of connected objects : a differentiation according to product category |
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| Year of publication: |
2021
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| Authors: | Viot, Catherine ; Bayart, Caroline ; Lecuyer, Charlote ; Lancini, Agnès |
| Published in: |
Revue Gestion 2000 : management & prospective. - Louvain-la-Neuve : Recherches et Publ. en Management, ISSN 0773-0543, ZDB-ID 1415978-8. - Vol. 38.2021, 2, p. 17-40
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| Subject: | Smart connected products | Theory of Planned Behavior | intention to adopt innovations | gadget love | product category |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | French |
| Notes: | Zusammenfassung in englischer Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012598333