Leveraging mobile and internet of things technologies to enhance products with digital services
presented by Runhua Xu, MSc. Communication Engineering, Technical University of Munich, born Citizen of China
| Year of publication: |
2016
|
|---|---|
| Authors: | Xu, Runhua |
| Other Persons: | Fleisch, Elgar (degree supervisor) ; McFarlane, Duncan (degree supervisor) |
| Publisher: |
Zurich |
| Subject: | Leistungsbündel | Bundling strategy | Mobilkommunikation | Mobile communications | Internet der Dinge | Internet of things | Produktdifferenzierung | Product differentiation | Service-Dominant Logic | Service-dominant logic | Theorie | Theory |
| Extent: | 1 Online-Ressource (XVI,159 Seiten) Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Sammlung ; Collection of articles written by one author ; Thesis |
| Language: | English |
| Thesis: | Dissertation, ETH Zurich, 2016 |
| Other identifiers: | 10.3929/ethz-a-010813282 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011658760