Linkages between service quality, customer satisfaction and customer loyalty : a literature review

Priyanka Arora and Sarang Narula

Year of publication:	November 2018
Authors:	Arora, Priyanka ; Narula, Sarang
Published in:	The IUP journal of marketing management : IJMM. - Hyderabad : IUP Publ., ISSN 0972-6845, ZDB-ID 2615477-8. - Vol. 17.2018, 4, p. 28-53
Subject:	Kundenzufriedenheit \| Customer satisfaction \| Dienstleistungsqualität \| Service quality \| Beziehungsmarketing \| Relationship marketing \| Bibliometrie \| Bibliometrics

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