Linking Quality Attributes with Customer Purchasing Decisions: A Comparison of Two Methods
| Year of publication: |
1997
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|---|---|
| Authors: | Spencer, Barbara ; Crosby, Leon |
| Published in: |
Quality management journal : QMJ. - Milwaukee, Wis. : ASQC, ISSN 1068-6967, ZDB-ID 12271081. - Vol. 5.1997, 1, p. 35-45
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