Links between influence strategies and satisfaction : reexamination from the dyadic and network perspectives
Yi Liu, Ting Liu, Yuan Li and Liyang Ruan
| Year of publication: |
2022
|
|---|---|
| Authors: | Liu, Yi ; Liu, Ting ; Li, Yuan ; Ruan, Liyang |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 37.2022, 2, p. 252-265
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| Subject: | Distributor's network | Dyadic channel relationship | Economic satisfaction | Influence strategy | Lieferantenmanagement | Supplier relationship management | Kundenzufriedenheit | Customer satisfaction | Soziales Netzwerk | Social network | Unternehmensnetzwerk | Business network | Vertriebsweg | Distribution channel | Strategisches Management | Strategic management | Zufriedenheit | Satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JBIM-05-2019-0240 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012798408