Making the Cut: Modeling and Analyzing Choice Set Restriction in Scanner Panel Data
| Year of publication: |
1995
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|---|---|
| Authors: | Siddarth, S. ; Bucklin, Randolph E. ; Morrison, Donald G. |
| Published in: |
Journal of marketing research : JMR. - Chicago, Ill : Assoc, ISSN 0022-2437, ZDB-ID 2183195. - Vol. 32.1995, 3, p. 255-266
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