Managing knowledge to create customer service value
Year of publication: |
2016
|
---|---|
Authors: | Martelo-Landroguez, Silvia ; Martin-Ruiz, David |
Published in: |
Journal of service theory and practice : JSTP. - Bingley : Emerald, ISSN 2055-6225, ZDB-ID 2819789-6. - Vol. 26.2016, 4, p. 471-496
|
Subject: | Absorptive capacity | Service value | Knowledge management | Value creation | Banking industry | Wissensmanagement | Betriebliche Wertschöpfung | Beziehungsmarketing | Relationship marketing | Kundenwert | Customer value | Bank | Absorption | Kundenservice | Customer service |
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