Managing multirooming : why uniform price can be optimal for a monopoly retailer and can be uniformly lower
Yuxin Chen, Yue Dai, Zhe Zhang, Kun Zhang
| Year of publication: |
2024
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|---|---|
| Authors: | Chen, Yuxin ; Dai, Yue ; Zhang, Zhe ; Zhang, Kun |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md. : INFORMS, ISSN 1526-5501, ZDB-ID 2023019-9. - Vol. 70.2024, 5, p. 3102-3122
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| Subject: | multichannel | multirooming | uniform pricing | Theorie | Theory | Preismanagement | Pricing strategy | Monopol | Monopoly | Einzelhandel | Retail trade | Preisdifferenzierung | Price discrimination |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/mnsc.2023.4849 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014551097