Managing service quality: applying utility theory in the prioritization of service attributes
| Year of publication: |
2003
|
|---|---|
| Authors: | Li, Y.N. ; Tan, K.C. ; Xie, M. |
| Published in: |
International journal of quality & reliability management. - Bradford : Emerald, ISSN 0265-671X, ZDB-ID 517872. - Vol. 20.2003, 4, p. 417-435
|