Managing the supply chain implications of launch
Roger J. Calantone and C. Anthony Di Benedetto
| Year of publication: |
2013
|
|---|---|
| Authors: | Calantone, Roger J. ; Di Benedetto, C. Anthony |
| Published in: |
The PDMA handbook of new product development. - Hoboken, NJ : Wiley, ISBN 978-0-470-64820-9. - 2013, p. 325-338
|
| Subject: | Lieferkette | Supply chain | Produktmanagement | Product management | Innovation | Einführung | Implementation | Produkt | Product |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009710745