Manufacturer service-oriented strategy : a new source of competitive advantage in homogenous industrial markets
Year of publication: |
2021
|
---|---|
Authors: | Elhaoussine, Youssef |
Published in: |
Digitalization of decentralized supply chains during global crises. - Hershey, PA, USA : IGI Global, Business Science Reference, ISBN 978-1-7998-6874-3. - 2021, p. 64-80
|
Subject: | Kundenservice | Customer service | Marketing | Industrie | Manufacturing industries | Wettbewerbsvorteil | Competitive advantage | Druckindustrie | Printing industry | China |
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