Market growth through mergers and acquisitions: The role of the relationship marketing manager in sustaining performance
Year of publication: |
2008
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Authors: | Richey, R.Glenn ; Kiessling, Timothy S. ; Tokman, Mert ; Dalela, Vivek |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 37.2008, 4, p. 394-406
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