Extent:
XXIX, 306 S.
graph. Darst.
25 cm
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Bibliografie enthalten ; Bibliography included ; Textbook
Language: German
Notes:
Literaturverz. S. [287] - 301
ISBN: 3-8006-2072-3
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10000560775