Marketing management
Greg W. Marshall ; Mark W Johnston
| Year of publication: |
2010
|
|---|---|
| Authors: | Marshall, Greg W. ; Johnston, Mark W. |
| Publisher: |
Boston [u.a.] : McGraw-Hill |
| Subject: | Marketingmanagement | Marketing | Management |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | getr. Zählung : Ill., graph. DArst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-07-352979-0 ; 0-07-352979-6 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004928528