Meaningful replication : when is a replication no longer a replication? ; a rejoinder to Stella and Adam (2008)
Mark F. Toncar and James M. Munch
| Year of publication: |
2010
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|---|---|
| Authors: | Toncar, Mark F. ; Munch, James M. |
| Published in: |
Journal of marketing theory and practice. - Statesboro, GA : Assoc., ISSN 1069-6679, ZDB-ID 2034622-0. - Vol. 18.2010, 1, p. 71-80
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| Subject: | Wissenschaftliche Methode | Scientific method | Marketingtheorie | Marketing theory | Bewertung | Evaluation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003947378