//-->
Defining the information needs of senior marketing executives: an exploratory study
Ashill, Nicholas J., (2001)
Defining the Domain of Perceived Environmental Uncertainty: An Exploratory Study of Senior Marketing Executives
The Impact of Environmental Uncertainty Perceptions, Decision-Maker Characteristics and Work Environment Characteristics on the Perceived Usefulness of Marketing Information Systems (MkIS): A Conceptual Framework
Ashill, Nicholas J., (1999)