"Misalignments between users and designers as source of inspiration : a novel hybrid method for physical new product development"
Year of publication: |
2022
|
---|---|
Authors: | Granato, Giulia ; Fischer, Arnout R. H. ; Trijp, Hans van |
Published in: |
Technovation : the international journal of technological innovation, entrepreneurship and technology management. - Amsterdam : Elsevier Scientific Publishing Co., ISSN 0166-4972, ZDB-ID 8386-0. - Vol. 111.2022, p. 1-17
|
Subject: | Stage-gate | Agile | New product development | Hybrid methods | Physical product innovation | Misalignments between companies and consumers | Packaging | Produktentwicklung | Innovationsmanagement | Innovation management | Innovation | Produktgestaltung | Product design |
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