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Mobile Banking : a fashionable concept or an institutionalized channel in future retail banking? : analyzing patterns in the practical and academic mobile banking literature

Florian Moser
Year of publication:
2015
Authors: Moser, Florian
Published in:
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 33.2015, 2, p. 162-177
Subject: New technology | Technological innovation | Management development | Telecommunications industry | Retail service industries | Mobile banking | Electronic Banking | Electronic banking | Privatkundengeschäft | Personal banking | Mobilkommunikation | Mobile communications | Mobile Business | Mobile business | Innovationsmanagement | Innovation management | Innovationsakzeptanz | Innovation adoption | Telekommunikationssektor
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