Mobile Retail Services : innovative mobile Dienste im Rahmen des Multi-Channel-Retailings
Frank Schürmann
| Year of publication: |
2013
|
|---|---|
| Authors: | Schürmann, Frank |
| Publisher: |
Hamburg : disserta Verl. |
| Subject: | Einzelhandel | Retail trade | Mobile Anwendung | Mobile application | Vertriebsweg | Distribution channel |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 184 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift |
| Language: | German |
| Thesis: | Zugl.: Duisburg-Essen, Univ., Masterarb., 2011 |
| Notes: | Zsfassung in engl. Sprache |
| ISBN: | 3-95425-202-3 ; 978-3-95425-202-2 ; 978-3-95425-203-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009756644