Mobile shopping behaviour : insights into attitudes, shopping process involvement and location
Alistair Holmes; Angela Byrne; Jennifer Rowley
| Year of publication: |
2013
|
|---|---|
| Authors: | Holmes, Alistair ; Byrne, Angela ; Rowley, Jennifer |
| Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 42.2014, 1, p. 25-39
|
| Subject: | Consumer behaviour | Involvement | Consumer decision making | Smart phones | Mobile shopping | Konsumentenverhalten | Mobiltelefon | Mobile phone | Online-Handel | Online retailing | Mobile Business | Mobile business | Mobilkommunikation | Mobile communications |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010247022