Modeling customer churn in a non-contracted setting : the case of telecommunications service providers
Year of publication: |
2013
|
---|---|
Authors: | Jahromi, Ali Tamaddoni ; Sepehri, Mohammad Mehdi ; Teimourpour, Babak ; Choobdar, Sarvenaz |
Published in: |
Competitive intelligence, analysis and strategy : creating organisational agility. - London [u.a.] : Routledge, ISBN 0-415-63128-9. - 2013, p. 152-163
|
Subject: | Telekommunikationssektor | Telecommunications industry | Dienstleistungsmarketing | Services marketing | Kundenzufriedenheit | Customer satisfaction |
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