Multilevel service design : from customer value constellation to service experience blueprinting
Lia Patrício, Raymond P. Fisk, João Falcão e Cunha, and Larry Constantine
| Year of publication: |
2011
|
|---|---|
| Authors: | Patrício, Lia ; Fisk, Raymond P. ; Cunha, João Falcão e ; Constantine, Larry |
| Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 14.2011, 2, p. 180-200
|
| Subject: | Dienstleistungsmanagement | Service management | Lebensmitteleinzelhandel | Food retailing | Bankgeschäft | Banking services | Prozessmanagement | Business process management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009266742