Multivariate Methoden im Marketing
Year of publication: |
1978 ; 1. Aufl.
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Authors: | Hüttner, Manfred |
Publisher: |
München : Verlag Moderne Industrie |
Subject: | Marktforschung | Absatztheorie | Statistiktheorie | Marketing | Multivariate Analyse | Methode |
Description of contents: | Table of Contents [external.dandelon.com] |
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Research methodology : conjoint analysis, multidimensional scaling, and related techniques
Malhotra, Naresh K., (2011)
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Maclaran, Pauline, (2008)
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The development of marketing theory and its philosophical underpinnings
Maclaran, Pauline, (2008)
- More ...
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Statistische Analyse des Handels in der Bundesrepublik
Hüttner, Manfred, (1954)
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Die Situation der schwedischen Verteilungswirtschaft
Hüttner, Manfred, (1957)
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Hüttner, Manfred, (1966)
- More ...