Navigating crisis from the backseat? : how top managers can support radical change initiatives by middle managers
Mariano L.M. Heyden, Ralf Wilden, Chelsea Wise
| Year of publication: |
2020
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|---|---|
| Authors: | Heyden, Mariano L. M. ; Wilden, Ralf ; Wise, Chelsea |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 88.2020, p. 305-313
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| Subject: | Change roles | Chief marketing officers | Crisis | Marketing middle managers | Organizational change | Radical innovation | Organisatorischer Wandel | Führungskräfte | Managers | Mittleres Management | Middle management | Krisenmanagement | Crisis management | Strategisches Management | Strategic management | Marketing | Erfolgsfaktor | Success factor |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2020.05.024 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012285368