Negative publicity effect of the business founder's unethical behavior on corporate image : evidence from China
Year of publication: |
2013
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Authors: | Zhu, Dong Hong ; Chang, Ya Ping |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 117.2013, 1, p. 111-121
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Subject: | Business founder | Corporate image | Entrepreneurs | Entrepreneurship and ethics | Negative publicity | Unethical behavior | Firmenimage | Corporate reputation | Unternehmensethik | Business ethics | China | Entrepreneurship | Entrepreneurship approach | Unternehmer | Unternehmensgründung | Business start-up | Ethik | Ethics | Öffentlichkeitsarbeit | Public relations | Corporate Social Responsibility | Corporate social responsibility |
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