Networking capability in business relationships : concept and scale development
Maciej Mitrega; Sebastian Forkmann; Carla Ramos; Stephan C. Henneberg
| Year of publication: |
2012
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|---|---|
| Authors: | Mitrega, Maciej ; Forkmann, Sebastian ; Ramos, Carla ; Henneberg, Stephan |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 41.2012, 5, p. 739-751
|
| Subject: | Unternehmensnetzwerk | Business network | B-to-B-Marketing | Business-to-business marketing | Lieferkette | Supply chain | Capability-Ansatz | Capability approach | Intertemporale Allokation | Intertemporal allocation | Marketingtheorie | Marketing theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009656263