Neuronale Netze zur Bestimmung nichtlinearer Nutzenfunktionen in Markenwahlmodellen

Markus Probst

Year of publication:	2002
Authors:	Probst, Markus
Publisher:	Frankfurt am Main [u.a.] : Lang
Subject:	Markenartikel \| Brand \| Konsumentenverhalten \| Consumer behaviour \| Entscheidung \| Decision \| Neuronale Netze \| Neural networks \| Nutzenfunktion \| Utility function \| Nutzentheorie \| Utility theory \| Theorie \| Theory \| Nichtlineare Regression \| Nonlinear regression \| Markenwahl \| Logit-Modell \| Neuronales Netz
Description of contents:	Table of Contents [gbv.de]

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