Nonconscious and Contaminative Effects of Hypothetical Questions on Subsequent Decision Making
Year of publication: |
2001
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Authors: | Fitzsimons, Gavan J. ; Shiv, Baba |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Chicago, Ill : Univ. of Chicago Press, ISSN 0093-5301, ZDB-ID 1886861. - Vol. 28.2001, 2, p. 224-238
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