Not all films are created the same : understanding the cross-level effect of movie ratings on destination image creation
IpKin Anthony Wong, Yang Carol Song and Chi Zhang
| Year of publication: |
2021
|
|---|---|
| Authors: | Wong, IpKin Anthony ; Song, Yang Carol ; Zhang, Chi |
| Subject: | celebrity fandom | destination image | Film tourism | movie rating | storyline | Filmwirtschaft | Film industry | Destinationsmanagement | Destination management | Film | Markenimage | Brand image | Tourismusmarketing | Tourism marketing | Tourismusregion | Tourism destination | Herkunftsbezeichnung | Designation of origin | Urlaubsverhalten | Holiday behaviour | Kino | Movie theatre |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2021.1921097 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012549654