On-line reputation systems : the effects of feedback comments and reactions on building and rebuilding trust in on-line auctions
Sonja Utz, Uwe Matzat, and Chris Snijders
| Year of publication: |
2009
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|---|---|
| Authors: | Utz, Sonja ; Matzat, Uwe ; Snijders, Chris |
| Published in: |
International journal of electronic commerce : IJEC. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1086-4415, ZDB-ID 1402660-0. - Vol. 13.2008/09, 3, p. 95-118
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| Subject: | Konsumentenverhalten | Consumer behaviour | Auktion | Auction | Website | Beschwerdemanagement | Complaint management | Vertrauen | Confidence | Firmenimage | Corporate reputation | Experiment |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003838280