On trend : the business of forecasting the future
Year of publication: |
[2019]
|
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Authors: | Powers, Devon |
Publisher: |
[2019]: Urbana : University of Illinois Press |
Subject: | Business forecasting | Produktentwicklung | New product development | Konsumentenverhalten | Consumer behaviour |
Description of contents: | Table of Contents [gbv.de] |
Extent: | xi, 216 Seiten Illustrationen |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references and index |
ISBN: | 978-0-252-04287-4 ; 978-0-252-08469-0 ; 978-0-252-05173-9 |
Source: | ECONIS - Online Catalogue of the ZBW |
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