Optimal contract design for mixed channels under information asymmetry
Year of publication: |
2008
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Authors: | Mukhopadhyay, Samar K. ; Zhu, Xiaowei ; Yue, Xiaohang |
Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 17.2008, 6, p. 641-650
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Subject: | Asymmetrische Information | Asymmetric information | Prinzipal-Agent-Theorie | Agency theory | Vertragstheorie | Contract theory | Vertrag | Contract | Spieltheorie | Game theory | Vertriebsweg | Distribution channel |
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