Optimal product bundling with dependent valuations : the price of independence
Year of publication: |
1 December 2016
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Authors: | Banciu, Mihai ; Ødegaard, F. |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 255.2016, 2 (1.12.), p. 481-495
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Subject: | OR in marketing | Pricing | Bundling | Revenue management | Copulas | Leistungsbündel | Bundling strategy | Theorie | Theory | Revenue-Management | Multivariate Verteilung | Multivariate distribution | Preismanagement | Pricing strategy | Monopol | Monopoly | Preisdifferenzierung | Price discrimination |
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