Outcomes of leaf vegetable product quality : the perspective of gauteng province customers in South Africa
Phineas Mbango & Vincent Makhubela
Year of publication: |
2018
|
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Authors: | Mbango, Phineas ; Makhubela, Vincent |
Published in: |
African journal of business and economic research : AJBER. - London : Adonis & Abbey, ISSN 1750-4554, ZDB-ID 2260653-1. - Vol. 13.2018, 3, p. 135-152
|
Subject: | Customer loyalty | Product quality | Repeat purchase and Word-of-mouth | Konsumentenverhalten | Consumer behaviour | Produktqualität | Südafrika | South Africa | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Virales Marketing | Viral marketing |
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